Hi

Welcome to the latest installment of PiPod Podcast Industry News.

Chaser podcast downloads grow by 363%
Those madcap Chaser boys are winning the war with podcast audiences. In a recent SMH article ABC spokesman Peter Ritchie said, "Year on year, total vodcast downloads of The Chaser's War on Everything have increased by 363% from 360,000 last year to 1.7 million this year."

It is not just downloads that are increasing, Courtney Gibson, head of TV arts, entertainment and comedy at the ABC, added "ABC's decision to make the show available as a free download from its website had actually increased, not threatened, sales of the show on DVD."

This contrasts the views of the commercial networks, who usually go to extreme lengths to control the distribution of their content.

Join the War! http://www.abc.net.au/tv/chaser/war/vodcast/

iPhone Pandimonium
Earlier this month, the much-anticipated iPhone - a hyrbid mobile phone/portable media player- went on sale in the US. Amongst those early-adopters, were those keen to find out what makes the phones tick - a number of videos showing people dismantling the phones - from the technically precise to those resorting to a hammer - have been circulating on YouTube.

Check out New York's iPhone mania
http://www.apple.com/iphone/gallery/dayone/fifthavenue.html

Please don't hesitate to get in touch if you have any questions about podcasting or need any specific industry statistics.

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Cheers,

Isaac

Isaac Brandon
Client Services
http://www.pipod.com.au/
0422 232 232